De Bortoli Wines’ rosé aficionados Leanne De Bortoli and Steve Webber have revealed the inspiration for their new sparkling rosé, La Bohème Cuvée Rosé.

The pair had long aspired to create a sparkling rosé after enjoying some ‘posh Laurent Perrier Grand Cuvee Rosé’ many years ago.

“It was the best sparkling rosé that we had tried,” said De Bortoli (pictured below with Webber). “Since then, I have wanted us to create something similar.”

They believe they’ve cracked the holy grail with the pale, dry La Bohème Cuvée Rosé, which taps into Australia’s growing love affair with all things pink.

The La Bohème wine range is having its biggest year of growth, up 75.3% versus the previous year with all wines in the range in growth.

More recently, the sparkling rosé category is gaining traction ahead of total sparkling (+12.2% vs +6.9% in the latest MAT)*.

According to De Bortoli, La Bohème Cuvée Rosé is kept as pale and dry as possible and blended in batches or cuvées using vintage and reserve wines. This gives consistency to each bottling and enables the introduction of fresher wine over time for ultimate drinkability and complexity.

“Chardonnay, Pinot Noir and Pinot Meunier shape the wine, with Chardonnay giving the lovely breadiness, Pinot contributing toasty biscuit characteristics and Meunier giving generosity and complexity,” she added. 

De Bortoli said the wine makes the perfect toast on February 14.

“Who doesn’t love delicious pink bubbles to celebrate Valentine’s Day – they are made for each other!”

Forbes agrees, recently declaring: “Given its colour – ranging from pink to copper to orange to salmon, and every shade in between – rosé Champagne has an allure – it’s sexy and sensual, and no wonder it’s the Champagne many turn to on Valentine’s Day or any other day that romantic thoughts come to mind.”

*Source: IRI scan MAT 21/10/2020