Product Launches & NPD

A New Whisky Liqueur Joins The Old Pulteney family

A New Whisky Liqueur Joins The Old Pulteney family

The Old Pulteney Scotch Whisky portfolio has expanded in Australia, with the new addition of a malt whisky liqueur named Stroma. From the far North East of Scotland, off the Caithness Coast, Stroma Malt Whisky Liqueur takes its name from the windswept Orcadian Isle and is a blend of award-winning Old Pulteney malt whiskies. Distributed by island2island in Australia, the latest addition to the Old Pulteney...

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William Grant & Sons Releases Second Installment in Rare Cask Reserves Collection

William Grant & Sons Releases Second Installment in Rare Cask Reserves Collection

Following the arrival of Ghosted Reserve, William Grant & Sons (WG&S) has released the second whisky in its Rare Cask Reserves Collection - the Cruinnich. The Cruinnich, alongside the other expressions in the WG&S Rare Cask Reserve Collection, has been blended at the hands of WG&S Master Blender, Brian Kinsman, who was given free reign and access to the Grant family private collection of u...

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Dan Murphy’s and Wine Australia Team Up to Promote ‘Local Heroes’

Dan Murphy’s and Wine Australia Team Up to Promote ‘Local Heroes’

  Alongside Wine Australia, Dan Murphy’s has launched an integrated marketing campaign to highlight and pay tribute to the ‘Local Heroes’ of winemaking, distilleries and breweries. The campaign will include state-specific ‘Locals Heroes’ tastings, localised Aussie Wine Month Buyer’s Guides and a national TVC featuring South Australian Local Hero, Corrina Wright to will be launched nationwide on Frida...

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Rekorderlig Festival Pear Cider Rolls out Across Trade

Rekorderlig Festival Pear Cider Rolls out Across Trade

Following the popular release in March of Rekorderlig Festival Äpple Cider, Rekorderlig is now rolling out the new release of its Premium Festival Pear Cider. The pear cider has a 6.5% ABV and is the latest addition to the growing Rekorderlig brand, targeting new male and female consumers with a taste for premium products. The higher ABV also offers a unique flavour, as while Festival Pear has flavours of...

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Lion Reveals Plans to Expand White Rabbit Beer Brand, PLUS the Latest Release from James Squire

Lion Reveals Plans to Expand White Rabbit Beer Brand, PLUS the Latest Release from James Squire

Lion has revealed plans to build a new brewery in Geelong this year for its White Rabbit brand. The new brewery is expected to be open to public by summer this year. The company says the move and expansion will help meet growing demand for the craft beer brand. The new brewery will be located at Lion’s Little Creature site, also in Geelong and will feature a unique barrel hall. The unique barrel hall will...

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Little Creatures Brewery Releases First Ever Seasonal Release

Little Creatures Brewery Releases First Ever Seasonal Release

A first ever seasonal release for the brewery - Little Creatures has created a Domestic Extra Stout that will be available both on tap and in pack. The release plays on the brand’s Single Batches - The Dreadnought, and was designed as a brew that would last the entire winter. Taking inspiration from an old favourite and developed from an existing recipe, the Little Creatures brewers used six speciality ro...

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Redbank Releases New Fiano, Pinot Grigio and Vintage Sparkling

Redbank Releases New Fiano, Pinot Grigio and Vintage Sparkling

As part of its exclusive King Valley collection, Victorian wine label Redbank has launched three new wines, including a vintage sparkling. Crafted by winemaker Teresa Heuzenroeder, the wines are sourced from vineyards between 360 and 800 metres above sea level and have been with food in mind – perfect for the on-premise channel, while paying homage to the King Valley’s Italian heritage. Redbank Fiano and ...

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Blenders Edition 2015 Rum To Be Released At Spirit of Bundaberg Festival

Blenders Edition 2015 Rum To Be Released At Spirit of Bundaberg Festival

Launched at the Spirit of Bundaberg festival on Saturday, 9 May 2015 will be this year’s release of the Masters Distillers’ Collection Rum by The Bundaberg Distilling Company (BDC) - Australia’s most awarded rum distillery. The rum will feature a bold flavour and is the latest premium rum release, each of which is unique, yet retains the signature of every Bundaberg Rum since 1888. The Blenders Edition 20...

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Buderim Ginger Releases Three New Ginger Beer Flavours

Buderim Ginger Releases Three New Ginger Beer Flavours

Aussie brand, Buderim Ginger, has announced the release of three new flavours to join its Ginger Beer range - Reduced Sugar Ginger Beer, Ginger Beer & Pear and Ginger Beer & Guarana. The Reduced Sugar Ginger Beer has 60 per cent less sugar than the average Ginger Beer and is gluten free. Ginger Beer & Pear is also gluten free and combines Buderim Ginger’s famous ginger with the zestiness of pe...

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Noble Spirits Announces Launch Of World’s First Ethical and Sustainable Gin

Noble Spirits Announces Launch Of World’s First Ethical and Sustainable Gin

Made from Fairtrade and Organic Certified botanicals, FAIR Gin is the latest addition to join Noble Spirits’ ethical range and is the world’s first ethical and sustainable gin. To create the gin, FAIR teamed up with a co-op of farmers in Central Asia and Cognac in France to gather a number of organic and ethical botanicals, including juniper berries, cardamom, coriander, calamus roots and Grains of Paradi...

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